Burke Ashenden, Head of Capital Markets at Innovator ETFs, joined Julie Cooling, Founder and CEO of RIA Channel, to discuss the growth in the defined outcome ETF business.
Innovator launched defined outcome ETFs, the first ETFs with a known downside buffer against losses in exchange for an upside cap on gains. Today, Innovator offers over 100 different defined outcome ETFs, managing $20 billion of the industry’s $40 billion in assets under management (AUM). Defined outcome ETFs can vary across underlying indices, maturity dates, and buffer levels.
Innovator’s single focus is defined outcome ETFs with a research team that can work with advisors on where buffered ETFs can fit in portfolio construction. Advisors are using defined outcome ETFs as alternatives to both equities and bonds and may source assets to invest in buffered ETFs from both equities and bonds.
A key growth area for Innovator is 100% buffered ETFs that offer complete principal protection on the downside with an upside cap of 7% to 8% over one year. Since launching 100% buffered ETFs, Innovator has quickly attracted $800 million in inflows to this strategy. Offering ETFs with complete principal protection helps advisors to get client cash off the sidelines and into the market.
WEBCAST – Is the Gold Standard of Investing Starting to Fade? Rethinking the 60/40
Following the 2008 global financial crisis, the 60/40 portfolio emerged as the gold standard of investing, serving as a cornerstone for both institutional and retail asset allocation. However, the 60/40 industry portfolio standard may not be as compelling as it seems.
In this webcast we will cover:
- Why the 60/40 approach may leave investors limited and vulnerable to drawdowns
- The benefits of implementing a 60/20/20 portfolio
- A head-to-head comparison: Bonds vs Buffers
Accepted for 1 CFP® / IWI / CFA CE Credit
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