Merchant Delivers RIA Lending Platform

Rick D’Amico, Partner, Merchant Investment Management met with Julie Cooling, Founder & CEO, RIA Channel to discuss the firm’s RIA lending solution and partnership with Fidelity.

Merchant Investment Management, founded in 2017, centers its business around fueling independent and entrepreneurial advisory businesses. Through its non-controlling share in existing or new RIAs, Merchant is able to act as a true value add growth partner, without suppressing the vision of the entrepreneur.

Taking note of the rise in M&A activity and scale of the independent space, the firm seized the opportunity to build a non-bank lending solution geared towards wealth managers. Earlier this year, Fidelity announced it would be partnering with Merchant Credit Partners to deliver advisors access to growth-oriented capital. As an added benefit, advisors on the Fidelity platform will pay a discounted origination fee.

“We have the flexibility to customize our capital solutions based on each RIA’s unique business model, and hope that our partnership affords them the confidence to execute knowing that they have a capital partner that can meet their long term needs,” says D’Amico on the MCP offering.

To learn more directly from Merchant, reach out to info@merchantcreditpartners.com or 646-253-0509.