Vise – Customization: A new era in factor investing

Academic research has identified systematic attributes that have delivered outperformance over long periods of time in a low-cost and diversified way.

And so factor-based investing has become increasingly popular because investors want to own securities that will deliver higher returns while managing risks.

With custom investing increasingly becoming a client expectation, it’s also important to understand how factor investing can incorporate individual preferences.

Download this guide to better understand:

  • What is factor investing and why it’s appealing to investors
  • How much is invested in factor-based strategies
  • Five factors most commonly used today
  • How to evaluate factors
  • Vise’s approach to factor investing
  • How to talk to clients about factor investing

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